Privacy Policy
Last updated: February 10th, 2025
Welcome to ernepickleballmachines.eu. Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website or make a purchase.
By using our website, you agree to the processing of your data in accordance with this Privacy Policy.
Data Controller
The responsible entity (Data Controller) for processing your personal data is: ERNE Pickleball Machines Sales Europe, Oliver Schroeder, Engerstr. 94, 47800 Krefeld, Germany.
Email: info@ernepickleballmachines.eu
If you have any questions regarding data protection, please contact us via email or our contact form.
What Data Do We Collect?
When you use our website, we may collect the following types of personal data:
Data You Provide Directly:
- Order Information: Name, address, email, phone number, payment details.
- Account Information (if applicable): Username, password.
- Newsletter Subscription: Email address, name (if provided).
- Customer Support Requests: Any data you provide when contacting us.
Automatically Collected Data:
When you visit our website, we may collect:
- Technical Data: IP address, browser type, operating system.
- Usage Data: Pages visited, time spent on the website, clicks.
- Cookies & Tracking Technologies: See below for details.
Why Do We Collect Your Data?
We process your personal data for the following purposes (Purpose | Legal Basis (GDPR)):
Processing orders & payments | Performance of a contract (Art. 6(1)(b) GDPR)
Customer support | Legitimate interest (Art. 6(1)(f) GDPR)
Website security & fraud prevention | Legitimate interest (Art. 6(1)(f) GDPR)
Marketing & newsletters | Consent (Art. 6(1)(a) GDPR)
Google & Facebook tracking | Consent (Art. 6(1)(a) GDPR)
Compliance with legal obligations (e.g., tax, accounting) | Legal obligation (Art. 6(1)(c) GDPR)
If processing is based on consent, you can withdraw your consent at any time.
How Long Do We Store Your Data?
We store your personal data only as long as necessary for the respective purpose:
- Order & contract data: Up to 10 years (legal retention periods).
- Marketing data & newsletter subscription: Until you withdraw your consent.
- Account data: Until you delete your account.
- Technical data (cookies & analytics): See below.
Once data is no longer needed, we delete it or anonymize it.
Do We Share Your Data with Third Parties?
We do not sell your data. However, we may share your data with trusted service providers to process orders and improve our services (Recipient | Purpose):
Payment providers (e.g., PayPal, Stripe) | Processing transactions
Shipping companies (e.g., DHL, UPS, FedEx) | Delivering orders
Marketing & Analytics Tools (Google, Facebook) | Advertising & website analysis
Website hosting & IT providers | Ensuring website functionality
Legal authorities | If required by law (e.g., fraud prevention)
All third parties are required to comply with GDPR and ensure the security of your data.
Cookies & Tracking Technologies
We use cookies and similar technologies to improve your experience.
What Are Cookies?
Cookies are small files stored on your device that help us analyze website usage and personalize content.
Types of Cookies We Use (Cookie Type | Purpose):
Essential Cookies | Necessary for website functionality (cannot be disabled)
Analytics Cookies | Help us understand website traffic (Google Analytics)
Marketing Cookies | Used for advertising & personalized recommendations (Facebook Pixel, Google Ads)
Google & Meta (Facebook/Instagram) Tracking:
We use Google Analytics and Meta Pixel to analyze visitor behavior and optimize our marketing efforts. These services may track:
- Which pages you visit
- How long you stay on our site
- Which ads led you to our site
Google Analytics:
We use Google Analytics to collect anonymized website usage data. You can prevent data collection by:
- Disabling cookies in your browser settings.
- Installing the Google Analytics Opt-out Browser Add-on [here].
Meta Pixel:
Meta (Facebook/Instagram) Pixel helps us measure ad effectiveness and create targeted ads. Facebook may associate this data with your Meta account. You can adjust your Meta ad settings [here].
How to Manage Cookies?
You can manage or disable cookies in your browser settings. Some functions may not work properly if cookies are disabled.
Newsletter & Marketing Communications
If you subscribe to our newsletter, we process your email address to send:
- Special offers & promotions
- Product updates & news
- Exclusive discounts
You can unsubscribe at any time via the link in our emails or by contacting us.
Your Rights Under GDPR
As an EU resident, you have the following rights regarding your personal data (Right | Description):
Right to Access | Request a copy of your stored personal data.
Right to Rectification | Correct inaccurate or incomplete data.
Right to Erasure (Right to be Forgotten) | Request deletion of your personal data.
Right to Restriction of Processing | Limit how your data is used.
Right to Data Portability | Receive your data in a portable format.
Right to Object | Object to data processing (e.g., direct marketing).
Right to Withdraw Consent | Withdraw consent at any time for future processing.
To exercise your rights, contact us via email. We will respond within 30 days.
If you believe your data is being misused, you have the right to file a complaint with your national Data Protection Authority.
Data Security Measures
We implement appropriate security measures to protect your data from unauthorized access, loss, or misuse, including:
- SSL encryption for secure transactions
- Access control (restricted to authorized personnel)
- Regular security audits
However, no method of transmission is 100% secure, so we encourage strong passwords and careful handling of your login data.
We may update this Privacy Policy from time to time. Significant changes will be notified via email or on our website.
For any questions regarding this Privacy Policy, you can contact us via our contact form.